Is there a market to help startups manage/setup social for their products?

Currently, I'm working in a non-tech role for a startup that can't afford to pay me FT (yet). I'm not applying for FT roles because I like the company and want to see what happens during this round of funding (if they offer me a FT job/if they raise enough funds, etc...). Since I have spare time, I'd rather spend it improving my social media/community mgmt skills than making lattes.

I was talking about this with my g/f, who's an engineer, and she suggested that I market my social services to startups. Her reasoning: the engineering types usually don't have the time or know-how for social and many (unless they're a social co.) don't realize it's important and neglect it.

What do you guys think?