- Weekly deploy count
- Weekly growth in lines of code
- Fraction of candidates hired
- Weekly number of bug fixes
- Weekly number of problems with a third party collaborator
- Many internal metrics generated by the software, reflecting usage etc.
- Weekly number of consultant hours required
- Monthly growth of feature flag count
- Length of standup
- Time required to complete "small" tasks (i.e. those that don't involve novelty)
- Length of successful build in CI
- Proportion of CI builds that fail at least one test
- Growth of number of tasks in backlog
I could go on. The point is that while much of the value of product development comes from novelty and variation, there are many parts of the process that remain the same from week to week.
Figuring out what these parts are and getting variation out of them allows the developer to
(a) focus creativity on systematically solving process problems instead of doing it ad hoc, and
(b) let the process recede into the background and focus creativity on creating end-user value.