For those who already have an uncomfortable life and see a gambling win as a way out, they are falling victim to the lies, and ignoring that a gambling loss will put them in an even worse spot. And with drugs, is a temporary escape that leaves them worse on financially.
I don’t know there is an “effort” going on to this effect, but it’s what I always heard growing up. “The house always wins,” and stuff to that effect.
It's basically the opposite of insurance, and most people consider insurance to be rational despite the fact that the "house always wins". A small regular payment that you can afford is preferable to an irregular large one that you can't, even if the small regular payments add up to more than the irregular large ones.
The opposite effect can occur. Imagine if you owe the mafia $X but you only have $X/2. They'll break your legs if you don't give them $X. If you gamble and win you can pay off the mafia. If you don't gamble you'll be in basically the same situation as if you gamble and lose. So it's rational to gamble.
The existence of rational reasons to gamble is problematic. It's very easy to convince yourself that you are in one of those situations even if you aren't.
All of the major moral paradigms that do provide a foundation for such a ban are religious.
I'd hardly call that combatting excess. YMMV.
I am afraid that governments lost the moral high ground a long time ago, when they started up lotteries (commonly with worse odds than the old numbers game).
I meant that every organization I've seen in that space has a religious aspect to it that has always rubbed me the wrong way. There should be non-affiliated options.