For startups is it perhaps easier to be intrinsically motivated in the company's success because there is likely to be more financial benefits?

When large established companies complain about productivity and lack of employee commitment, the answer seems very obvious to me... Swap platitudes, certificates of recognition and motivational speeches with tangible financial incentives.

If the executive wants everyone to come into the office 5 days a week, then offer a 25%+ pay rise and watch people flood in