That's a cost of doing business, much like paying tax. It's entirely on Facebook for censoring users in Australia. They could choose... not to do business in Australia, shut down their office and stop taking ad dollars from Australian companies.

It's hard to feel bad for Facebook because they're worth hundreds of billions of dollars and monetise news headlines in user feeds. It's really not huge money for Meta, it's really peanuts for them ($20M from recollection?). I work at a small institution that pays 1/20th of that in Oracle licensing.

The money goes to various news outlets (not just News Corp - Fairfax/Nine, ABC and many smaller outlets) and helps diversify their funding.