as a content consumer I would love to be somewhere where there is engaging content and content discovery. I go to mastodon, my feed is empty and the search doesn't work. I bounce.
as a content publisher, I would go wherever the audience is. I go to mastodon, users have a hard time finding me, no one gets my stuff. I bounce.
now I (personally), as a consumer, hate the fact that I need to follow people at least on 3 platforms to get their content proper. as a publisher, I (again, personally) hate the fact that I am forced to at least partition the discussion on my content. but I'd tolerate these pain points for content / audience, because the main role of a social media is to give me content / audience. being nice and not having all these pain points is secondary.