I can’t stop chuckling at how many people have talked me up about how innovative their structure was. It’s funny how trendy things are even when they make no sense.
This old pro, a copywriter, a Greek named Teddy, told me the most important thing in advertising is 'new'. It creates an itch. You simply put your product in there as a kind of calamine lotion.
Didn't he also told you about nostalgia? ;)
> how many people have talked me up about how innovative their structure was
If this crap flies I'm going to deploy the first non-Euclidean capital structure.
When you do your IPO, make sure to file it as "positive-definite" so your stock price keeps going up!
I will invest immediately.
I made the mistake of trying to work out what a non-Euclidean capital structure might mean, and got stuck on thinking "ah, a pyramid scheme".