Not so sure about that. You need battery and 4 x electric motors to wheels.
The idea is much simpler than regular combustion engine car. Less parts that wear out.
Idea is actually so simple that all the manufactures compete on putting as much nonsense into cars as possible, insted of making easily replaceable battery and car which would last 50 years and accelerate like Ferrari.
You can import a car from china in a crate that fits on the back of a pickup. But it won’t be legal on roads until it gets things like a DOT approved windshield.
When was the last time a new car company was started, pre-EV?
https://en.wikipedia.org/wiki/Saturn_Corporation
And it wasn't entirely independent. Before that it was DeLorean? But he was kinda setup in a trap that put him into prison.
it's no longer concept.
This is actually insane to me. Like bonkers, even. The MBA types are surely the source of that idea. From a brand perspective, the only car that ever truly made sense for Apple to make was something at least resembling a supercar. They could have made do with a Telsa Model S kind of car perhaps, but I'm shocked that a brand-conscious company like Apple thought a bus was the best bet as an initial product.
First impressions are vitally important. In my opinion, a car brand can go from making high performance cars to more "practical" vehicles once they've established their brand, but not the other way around. Slapping an Apple badge on a Corolla isn't going to work. Steve Jobs said it best, paraphrasing "We want to build computers that customers would want to lick.". If Apple wants to be a legitimate car company that enthusiasts like, they'd have to build a car those people would lick. Not a bus...
A bus network would provide recurring revenue for the actual thing a vehicle is for, instead of DLC headlight patterns.
But a bus? Yeah, that's just weird.