This is great hard data to back up common perception. But I wonder how YouTube views for the Daily Show clips have changed over that same time period? Looking...
They are rarely over 1 or 2 million views on YouTube, so yeah, that's a big decline.
They are rarely over 1 or 2 million views on YouTube, so yeah, that's a big decline.
I've always wondered how a company like Neilson Ratings can make any measurements with every streaming service and YouTube.
While at same time, the streaming services have ton of user data, probably down to exactly how many times, and for how long, you paused it to grab a beer, but don't really like sharing it.
...which begs the question why so many people care what the political drama is today. February 2024 is just March 2041's version of today's January 2007...
And I'll remember watching that segment years ago and thinking it mattered, and now years later I realize it didn't matter at all. Makes me feel stupid for caring about today's news.
AppleTV: 30M (2022; probably closer to 45M now)
Paramount+: 65M
Prime Video: 145M (US)
Netflix: 245M (Worldwide 2022)
They're putting the daily show on paramount+, so they're reaching less than 25% of streaming households.
From a viewer perspective, it's basically $6 / month just for this one show (and you have to sit through ads don't even get to watch broadcast CBS on it). You have to get a $12 / month bundle to skip the ads. I can't see sitting through ads or paying that much just for one program.
(Star Trek is great, but holy crap, there's nothing else decent on that service, and, other than the Lower Decks, the new stuff is really, really rough -- this is coming from someone that watched everything up to and including Enterprise.)