The tens of thousands of people working in entertainment building other people's visions can now be their own writers, actors, and directors. And they'll find their own fans.
Studios will go away. Disney will no longer control Star Wars, because your kids will make it instead. In fact, the very notion of IP is about to drive to zero.
And OpenAI won't own this. They won't even let you do "off book" things, and that's a no-go for art. Open source is going to own this space.
There are other companies with results just as mature. They just didn't time a press release to go head to head with Gemini.