There was Seinfeld "Nothing, Forever" AI parody, but once the models improve enough and are cheap enough to deploy, studios will license their content for real and just have endless seasons.
Or even custom episodes. Imagine if every episode of a TV show was unique to the viewer.
Commercials and TV episodes could have a basic "story arc" and then completely customized to the viewer.
Think about the simpson's or something. Imagine that the story of the episodes were kept, but you could swap in the characters and locations. So for instance if you lived in Nashville TN, all the simpson's episodes could be generated to show the settings as Nashville instead of Springfield.
Then you could have the AI switch out the characters to be people you want. Maybe you want to replace Lisa with an AI Simpsons version of you. Mayor Quimby with Nashville's actual mayor, etc.
I think it'd kind of defeat the point - I can't imagine a person that'd want their likenesses to be used to market to them. It'd be a disaster. Setting swaps are more realistic, though at the point where things get good enough for that to be possible, we may just see completely on-demand newly generated media instead of modifying what already exists.
That is a hell-scape (to me).
Inserting yourself into shows... that's feels different, but my gut tells me advertisers will corrupt that idea quickly. Product placement...
If anything it was a turn off and I was confused how they knew where I worked.
I used to get ones that said “Comcast user you are insecure” and stuff.
The point is that it doesn't matter how close the two can become (indeed, we're already pretty much there); people will always want to read stuff written by actual people (or at least a thinking being) than something purely generated by a model with no other grounding in reality.
If someone tried to do AI Seinfeld again in 2024, many would criticze it for not being realistic enough now that the tools to do so are now available.
> Most of the reason people watch TV or movies is for the shared experience that you can discuss with others
I wouldn't say that. Most of the reason people watch TV is to kill time.
To be honest, I find my discussions with friends about TV shows on the decline just because of the fact that everyone is watching there own thing. So many shows and people watch them at their own pace. so most of the discussions go like this "Hey have you seen that new Netlix show X?" "No I haven't, maybe I'll check it out". Or "Oh yeah, i saw that a year ago, Its good but I don't remember the details".
Before Streaming when you had a set schedule for TV, it was way easier to discuss things because people were forced to watch programs on a certain day and there was more limited content. This led to "water cooler" conversations about what the previous nights show.
I bet if you graphed (discussions had about tv shows) / (hours watched of tv shows) that graph would trend down.
Think about little kids. My niece watches cocomelon all day long. She doesn't need to discuss it with anybody. She just wants an unlimited stream.
How annoying to see something amazing and then not be able to find anyone who also experienced it that you can ... what word mean's commiserate but in a positive way?
I'm thinking now about the astronauts that walked on the Moon and had only the few others. I think one of the astronauts bemoaned having gone to this amazing place, like some kind of wild vacation, but not being able ever to return.
It's actually really weird. I wanted to buy my niece some CDs for Christmas to discover 90s music, but kids don't listen music from CDs anymore. They don't have devices even. Should I buy her a Spotify gift card and send her links to Spotify via Whatsapp? It's so strange.
Movies, books, games, are a collective culture, not an individualist one. I don't know about you, but when I like an experience, I want to share it with others.
It's almost as if they think the purpose of art or entertainment is to stimulate some particular part of the brain and everything else between that and the screen/speakers/canvas/whatever is just an inconvenience that ought to be dispensed with as soon as technology allows.
This is the bit I don't think will happen, at least in big quantities. Half the fun of watching a popular series is being able to discuss it with epople afterwards!
Majority Report spoke to one of the negotiators and national board member: