I've always been suspicious of any announcement from Demis Hassabis since way back in his video game days when he did a monthly article in Edge magainze about the game he was developing. "Infinite Polygons" became a running joke in the industry because of his obvious snake-oil. The game itself, Republic [1], was an uninteresting failure.

He learned how to promote himself from working for Peter "Project Milo" Molyneux and I see similar patterns of hype.

[1] https://en.wikipedia.org/wiki/Republic:_The_Revolution#Marke...