It wasn’t until I realised I had no idea who my profile was actually being shown to that it all started to make sense and I realised that’s the lever that apps can pull to make money.
Fundamentally though I think your comment about human behaviour is spot-on and at the end of the day my belief is that dating is something you just can’t short-cut with technology. Parabox of choice and low investment are garbage-in, garbage-out so to speak. You can’t ‘Uber Eats magic food box’ dating.