Really resonates with me, but it’s also not the whole story. The first company Steph cofounded was kickstarted. You have to have a vc/crowd/self funded runway just to be able to attempt to get the critical mass for 100% user supported software. It can take years to build the product and customer base. Everyone has to eat. Not everyone can do it nights and weekends while they have other income, or hit the career jackpot and save it all up front. Congrats to them though for living the dream!