It makes sense that people who want priests also want kings.

If I were living in the first century, I'd probably try directing them to https://en.wikipedia.org/wiki/The_Frogs_Who_Desired_a_King

As someone living in the twenty-first century, it'd be tempting to suggest they grow a pair and respond to their insignificance in a vast and uncaring universe by imposing their own meaning on their own lives, but it doesn't take much reflection to realise that, as natural followers are unlikely to read even Kierkegaard, the message would likely be much better received by sticking to tradition and its frogs.