Vision 1993
tbray.org
tbray.org
Something that sounds cool in theory but Apple will eventually drop in future models as it just adds extra complexity/cost for little benefit.
And another confounding thing is that it might've been a pro feature you introduced after a base model, but if the eventual non-pro edition has a plastic front without Eyesight, and it's cheaper and lighter, most people will be happy about that.
Ultimately, I think they just decided that it was worth the trade-offs to instantly have a headset that looked different and more futuristic than each competitor. They had to make a splash.
Apple has some other devices which require another device for setup, so it wouldn't be unusual for them. They could also offer setup at an Apple store.
Hmm, I think that'd be pretty difficult because you can't guarantee the camera on another phone is good enough, unless you require everyone to have a phone from the last 1-2 years.
/Apple
I open the lid and look at the screen. Now the apple is right-side-up, for everyone else to look at.
I love MBPs but when I notice that it makes me think I’m secretly participating in a promotional video set in a coffeehouse full of hip people with loud sweaters and knee high boots.
Like you said, once I flip it up and its wrong, I won't be able to see it as I'm using the product.
Hate Apple's business mentalility as much as you want - or even predict another market entrant dominating AR goggles later - but Macbook remains the best in class for a good reason. And you don't get there without Apple understanding you don't mess with what works, aka listening to customers.
Admitting you're wrong is one of the virtues most disregarded in our industry. It should be praised not scorned. Especially when all of us software engineers are common victims to cool new fancy tech and getting overly excited about it while disregarding IRL usecases or overvaluing our ability to adress "short term" trade offs via upgrading, and then fixing fundamentals far too late for customers to care.
I didn’t see anything about hating Apple’s business mentality in the post you’re replying to.
I think you’re both right, but you erected a bit of a strawman there.
From 2007 onwards (but some could say eben before that) and with Ive's power, Apple has lost all credibility by being utterly unwilling to admit their shortcomings. We had to wait years and years for the butterfly keyboard to drop, for magsafe and SD slot to be reintroduced. If for the next 10 years they go back to making their products more functional like they did in the 90s and early 2000s then maybe I'll reconsider
I see consistency, not a trend. Maybe a slight trend towards a softening, towards being more willing to admit fault.
Whether it’s brushed metal interfaces or butterfly keyboards, Apple isn’t good about admitting fault. Most of all openly.
However, my experience is also (and I don’t think you can be successful for so long without that) that they are still reactive. Maybe sometimes a bit slow, maybe without saying they did something wrong (just quietly fixing it), but NeXT-Apple does eventually change shit things.
Except, obviously when it’s deeply tied to something they hold strategically very dear. Then they are completely unable to.
Overall my main point is that I don’t see a trend where you seem to be seeing one. Especially not post 2007.
How long did you have to wait for Google to revive Reader, for Reddit to undo 'new Reddit', for Microsoft to revert the Windows UX hodgepodge and Microsoft account requirement and telemetry, for Facebook to put your timeline back to friends and chronological order without ads, for Linux distros to remove SystemD, and all the other much-maligned changes (Google News, Twitter timeline, Wayland, Ubuntu snaps, Google Maps UX, car manufacturers and touchscreens...)?
"Apple took a long time to fix their disliked changes" has to go against the backdrop of "other (tech) companies never do it at all".
Here is Apple's global revenue of sales from Mac computers, quarterly, 2006 to 2024: https://www.statista.com/statistics/263428/apples-revenue-fr...
Can you spot the 'butterfly keyboard' or the 'touchbar' in there? The drop in sales forcing them to change? I can't. 2015, 2016 (touchbar), 2017 and 2018 look pretty similar to me.
Reminds me of "any customer can have any colour as long as it is black". People are still singing praises for not needing to fumble with the earpiece cords, for slowing down the phones and for the great ecosystem of multiple converters.
Touchbar, no HDMI port, keyboard that sucks... Most of my coworkers prefered to keep their older laptop than getting new ones, even though it was at no cost for them because paid by the company.
IOW, if Apple can't get the front display to work, their product will be limited to office and solo entertainment use.
It wasn't perfect, for example the fact that it was just a single bar meant it was hard (but not impossible) to use accurately without looking, but to me it really was a step in the right direction.
I hope they bring it back at some point, maybe in a way that appeases the Fn crowd as well so we can all be happy. Maybe a few physical buttons with an embedded screen a la stream decks, and a smaller bar in the center for more fluid things? I don't know. All I know is I miss it dearly.
Ahead of its time, clearly!
A lot of people wear glasses without much objection. AR glasses need to be about the same form factor as regular sunglasses today.
Phones and tablets can leverage their size to pack bright displays, tactile controls and large batteries. Targeting the Ray-ban form factor is going to require some ugly sacrifices, and even an optimal solution is going to be a hard sell compared to the miniaturized technology of it's day.
I keep hearing the "make AR glasses" shtick, but I don't think there will be real demand for it. You either wear the heavy, light-blocking fighter-pilot headset for full immersion, or you get the dinky 15 degree FOV washed-out Google Glass. And both of them cost a mortgage compared to the smartphone.
The greatest trick the devil pulled was convincing the world technical limitations don't exist. Flying cars sound cool, until you consider every single logistical limitation that prevents it from being a commercial reality. Yes they exist, but are they practical? Will they ever be?
This slightly reminds me of when my grandfather told me not to get into computers because no one wants to stare at a screen all day.
Maybe the next generation will have less resistance to the idea?
It states: "I’ve plowed through the first wave of AVP (Apple Vision Pro) reviews, and it seems pretty obvious that, at the current price and form factor, it’s not gonna be a best-seller."
I'm not sure what constitutes a best-seller. But according to several news stories (which may all be based on the same anonymous rumor), Apple has sold 200.000 Apple Vision Pro headsets: https://www.macrumors.com/2024/01/29/apple-vision-pro-headse...
Does anybody know how many headsets the other VR vendors have sold?
https://www.roadtovr.com/quest-sales-20-million-retention-st...
Oculus DK2 sold 118,930
Rift and Vive together ~1 million
PSVR1 ~6 million
Quest123 20+ million
We're, in other words, way past the point in human history where walking around with tech on your person is cool because you can do productive things on it, or even cool because you have something new, or cool because the tech itself is cool. It is actually impossible for Apple or anyone else to recapture that now, because everyone now knows that everyone with one of these things is just watching cat videos and looking stupid. Apple seems to be chasing the tech-as-jewelry market with larger and larger ticket items and diminishing returns. Because tech was never jewelry and or status symbol to the people who use it to be productive... and the only card you could ever play in a bar with a laptop, even 25 years ago, was that you were being productive. Not entertaining yourself. I would've been ashamed to sit there and watch cat videos and tune out the world while other people were talking, but I could show them what I was building and get into conversations. This tech violates that norm which Apple assumes is dead - that of not sitting in a social space and walling yourself off from it in a fundamentally antisocial way.
When you saw Hemingway with a typewriter in a cafe, or Feynman with pages of squiggles in a bar, it was obvious at a glance they were creating. And 30 years ago, a programmer could also look like that, but laptops have been ruined by entertainment.
But more importantly, I think, I came from an epoch where if you're going to take your work out with you, you'd better be prepared to be interrupted and be gregarious and conversational with people. No headphones, no cold shoulder. People ask what you're doing and you take a 30 minute break and show them. Maybe make plans to get drinks after work. I used to meet other coders that way - it was actually how I met most of the really solid people I worked with over the years. Otherwise why would you be out?
While it’s an interesting read, it’s hard for me to want to view it as an interesting take because there is no indication that the writer has ever actually tried the hardware being discussed.
This isn’t like reviewing Christopher Nolan’s new psychological thriller in that you can get the basic gist of it from the SparkNotes and say something pithy about society. You need to actually try it to form an opinion when you are talking about how far or not it has come in meeting some science fiction fantasy
[https://thephilosophicalsalon.com/a-muddle-instead-of-a-movi...]
My only real comparison though is the Quest 2. The fidelity of AVP graphics is through the roof and the eye and hand tracking for focusing on UI elements is very good, smoother and more stable than using a controller on Quest 2.
I don't think you could wear it all day comfortably though, but it won't be long before you can if Apple sticks with it.
I can imagine them being useful for auto mechanics, surgeons, fighter pilots -- while doing their jobs -- but it will be a tool for those jobs, not a regular part of everyday life, and these people will look forward to taking them off at the end of the day.
If I'm wrong, and the Apple Cult is able to rebrand glassholes so they're socially acceptable (like they got so many lemmings to wear AirPods), then I may just have to leave human civilization. How intolerable will life be? You walk down the street and there's a social credit score hovering next to you? Your saccades are tracked at a jillion hertz and sold to marketers? No thanks!
It is time to make a leap towards a more transformative innovation, which could be achieved by transmitting knowledge directly into our brains. This way, we could simply know the name of a plant by looking at it.
Reading is primarily about acquiring knowledge. I am personally excited about the idea of augmented intelligence, which would not require strapping a couple of TVs to our faces.
I guess the main reason why this novel (and the trilogy that it's part of) is centered on AR is that Gibson had already done the completely immersive "hyper-VR" thing in Neuromancer (and the trilogy it was part of), so he probably wanted to explore something new...
Apple of today don't have this problem or feature.
I think it's fair to say the Newton was ~15 years ahead of its time, and any amount of investment could not have significantly accelerated that. You need all the incremental semiconductor industry advancements along the way.
Wasn’t that part of the dolphin setting in Johnny Mnemonic?
But Gibson has had a thing for bridges for a while. Its a thematic device he uses, cleverly, to dissect classism.
Why the fuck do you want that? Corporate graffiti on nature?
I don't mind fairy lights on a tree in some situations. I like tree houses. I like a tree swing. Sometimes real graffiti. Because someone built something, it has value.
Some random AI shoves random snakes on trees? Why not sit at home and watch TV on your couch if you don't like trees.
An AR reality everyone shares at once with snakes in trees. Like a concert or a light show by an artist. Yep, but it will cost $ to visit. And it'll cost millions to create.
> I want to walk into a big-box store and have a huge glowing balloon appear over the Baking Supplies.
Who's going to record the data for you? People have tried to map stores for years and it'd work fine with AirPods telling you where to go, or a map on your phone.
> I want floating labels to attach to all the different parts of the machine I’m trying to fix.
Ikea struggles to make useful paper instructions. Brickit looks interesting, if it was done for mosaics and art like that - https://brickit.app/
> AVP is VR not AR
AVP is AR, a strange comment.
If you look at the only working commercial AR, it's doctors using it to have a screen next to where they do surgery so they don't have to look away. AVP having a big display anywhere might be it's best hope.
Google does a good job. I can zoom right into my local Meijer with Maps and into individual sections.
> AVP is AR, a strange comment.
How so? You are not looking at reality. In fact, reality is blocked. You are looking at screens.
https://maps.google.com/help/maps/indoormaps/faqs.html:
“What does it mean to be a partner with indoor Google Maps?
Google Maps Indoor partners can include their floor plans and labeled layouts of their venues in Google Maps for desktop and mobile. Visitors can see indoor maps on their mobile devices to conveniently find points of interest in supported venues.”
https://register.apple.com/indoor:
“Easily create detailed maps of your indoor spaces and let visitors see where they are right in your app. Organizations with large public and private spaces like airports, shopping centers, arenas, hospitals, universities, and private office buildings can register for the Indoor Maps Program. Indoor maps are built using industry standard tools and require only your existing Wi-Fi network to enable GPS-level location accuracy so visitors can navigate your spaces with ease.”
I agreed with your earlier point about how the only reason to take something in as a meaningful artistic experience is that someone else built it with intention. However I do think these AR things can be useful as professional tools. That's really where they belong, not slapped to the faces of rich dipshits wandering down 5th Avenue. For industrial design - I could see that. Personally if they dropped the price by 4/5ths, I could justify it as an alternative to constantly greasing up my tablet searching through PDFs of 1980s Chiltons manuals. If it showed me where the screws or wires went and was even correct half the time that could be worth it too.
But it's one thing to dream about a world where you don't have to go read the car manual, and another thing to dream about a world where you don't have to live in reality.
I picked up the domain OutHere and spent some time drafting the initial experience because I think it's a compelling idea, but life has gotten in the way of late.