If you have an Amazon Prime Visa credit card, you get 5% cashback on purchases if you have Amazon Prime, and 3% cashback if you don't.
If you regularly buy a few high-ticket items a year on amazon, that 2% difference will cover the price of prime.
We do buy a lot of smaller items, and it's possible we spend $7k in total on an annual basis. But I'm curious what sort of regular big-ticket purchases might make this add up.
There's also the higher discount at Whole Foods, but honestly I've found their pricing to be so high in recent months that I don't go there at all. Bread, eggs, and milk were 40% more than at Trader Joes. They do have great deals occasionally, but the vast majority of our grocery purchases are staples that are typically quite expensive there.
In the last year, I also picked up a treadmill, and new NAS device, and some camera equipment.
My total spend for the year was somewhat embarrassingly high, but well over 7K.
At first that doesn't seem like a good deal. Who keeps $100k in their checking and savings accounts? But BofA owns Merrill and they include Merrill accounts in the total.
[1] Categories are online shopping, gas & EV charging, dining, drug stores, home improvement & furnishing, and travel. You can change categories once in each calendar month.