DIY MBA: My Reading List (2019)
chrisstoneman.medium.com
chrisstoneman.medium.com
There are basically two skills you really need to hone in an MBA. The first are the hard skills/knowledge on finance, accounting, (basic) stats, and (basic) economics. The second is being able to assess and analyze business models, from both strategic and operational angles. The former can be learned in MOOCs, while the latter is best approached with case studies, ideally discussed as a group. I'd honestly suggest trying to start a business/entrepreneurs book club with ~12-20 people to try to replicate that experience over reading books on your own.
Agree though to marry being a ferocious reader / learner with being a do’er is the way to go. Personally I did not grow up with an opportunity to develop an intuition about business and self-motivated action. Has taken a lot of work to move that direction over the years.
I don’t know if my MBA program is particularly good. Whilst it’s run by a legitimate institution it’s certainly not a particularly prestigious one. I’d expect that it is in a lot of ways very middle-of-the-road.
One thing it has done is reaffirm my pre-existing vague suspicion that, whilst there are obviously no shortage of formulaic, uninspired, and largely street-dumb MBAs out there, a lot of the hate for those with an MBA that I see in communities like Hacker News is probably misdirected hatred toward the realities of business. Especially given how many people here have grown up in a zero-interest environment where they could bounce from place to place being paid very well to sit around in beanbag chairs thinking about engineering problems whilst the money fairies without fail backed truckload after truckload of cash up to their San Francisco office loading docks.
The reason people pay is the math works out. Spending $120k to unlock career tracks that include roles that pay $500,000 or more is a pretty straightforward cost-benefit analysis.
My spouse did an MBA at a top school and 15 years out a very large chunk of the class are CEOs of large corporations, founders of private equity firms, etc.
The value is mostly in the signaling and network. Being able to get time with half a dozen CEOs simply because you went to the same school is invaluable.
You’re (mostly) not paying for the content of the courses.
Reasons to go/pay (in no particular order):
1. It’s a finishing school, with all the good and bad that implies. Some of the details below fall into that category.
2. Developing your peer network. Includes classmates, professors, and alumni.
3. Access to incredible research opportunities and research resources (yes, even for MBAs).
4. Access to jobs that (mostly) only go to grads of Wharton and similar. Think consulting and IB.
5. Access to job networks of niche and often super interesting jobs via peers and professors.
6. Signaling, although this does work both ways. While it opens doors for some jobs, it makes you overqualified for others.
7. Being in an environment of driven and (mostly) competent people. The scope of “what is possible” will probably be redefined for most/many Wharton students. (This might be worded somewhat poorly… not exactly sure how to say it).
8. Related to 7, being graded on a curve against motivated and competent peers can… build character. I’m not sure what it’s like these days.
9. In the past, there were some niche concentration courses that were super interesting. I’m not sure what they are now, and I’m not sure they make it to MOOCs.
10. Wharton Follies.
To close, if someone goes to Wharton primarily for access to the classes, then I would say that they have pretty much failed Wharton, regardless of what their grades end up being. Most of the knowledge from the classes can be gained more easily and cheaply in other ways.
MBA programs are also often predicated on predicting the next y years based on the past x years.
This is increasingly hard for mbas to do or stay ahead of because how things are done in business isn’t the same, and changing faster than mbas are updated and taught.
Like anything it not what your education makes of you, it’s what you make of your education.
https://commoncog.com/c/cases/
I do like Cedric's blog a lot, it frequently gets shared here on HN.
That's why a Harvard MBA is worth more than (unknown school) MBA - the top companies hire Harvard MBAs who then have a business network with other Harvard MBAs - who of course got hired at other top companies.
It's self reinforcing.
Realization from someone with a height of 160cm.
I was mostly reacting to the meme that the only reason to go to B-school is the network and in my experience that's not really true and I'd discourage someone from attending for that reason alone.
I've spent a decade in startups, and pitch decks along with projections are more or less riding-the-edge-of-grifting fluff.
If it were possible to accurately forecast cost and revenue, then everyone would start a profitable business, right?
It doesn't mean anyone should expect it to go that way exactly and the deviation from projection could be quite large, but it's still miles ahead of someone who's not bothered to think through it at all in most cases.
The value of models is the assumptions you put in. How big is the potential market? What price do you think you can charge? How much of the market will go to competitors.
The value of forecasts is in pressure testing assumptions and opportunity.
that doesn't follow: it's just as likely if you could accurately forecast cost and revenue, then you wouldn't start many businesses because you'd know they wouldn't be profitable
And there are so few serial entrepreneurs in existence that we have the following pair of conclusions:
A. It isn't very probable (we are mostly seeing survivor bias)
B. People who can do that start exactly one business, which is sufficiently profitable that they never bother to do it again
Both of these conclusions lead to the situation that picking a serial entrepreneur to invest in is just buying a lottery ticket.
That's a lot of books. I'm not sure it's more total reading than I did in an MBA program but it's certainly more books than I read.
I'm not sure the best way to replicate case study discussions--which is a big part of most actual MBA programs and is probably at least somewhat important. (Also projects as opposed to just reading.)
Seems very light on finance and accounting. Honestly accounting doesn't need a lot--the main lesson is things are this way because the financial accounting standards board says it is--but the equivalent of core Finance 101 is probably necessary even if you're not going to be primarily a finance person. What I didn't have in B-school but would want today is a deeper dive into VC/startup/etc. term sheets and the like.
There's no real operations on that list. Probably don't really need real operations research but some basic manufacturing lingo and concepts would be useful.
I'd probably look for a basic Marketing 101 sort of book/course in addition to UX and things along those lines.
I'll stop there but I'd probably encourage more reading along the lines of what's actually used in MBA programs and looking at ways/materials that are closer to case studies and learning by doing.
When teaching yourself you need multiple sources as a stand in for things being explained different ways by a teacher or through discussions.
A fair metric is about 3 books where you'd otherwise use 1 in class.
As someone who did an MBA twenty years ago, I think this is a really important point
The value for me wasn’t the reading, it’s the discussion the exploration of different (sometime opposed) viewpoints and understanding the differences between them
Talking to friends who’ve done other Masters degrees one of the key things we all agree on is they taught us how to “think better” and not sure you’ll get that from reading a bunch of books
Regarding books: - Only the Paranoid Survive by Andrew Grove (Intel) [4]. It is always in my "pocket". It is real experience with pain points from a top CEO, not an academic exercise.
- Other books that are not focused on business but are more "epistemological". For example, "How Life Imitates Chess" by Garry Kasparov [5]. I don't know who created this title for the book though. Many autobiographies, in general, or good business biographies such as "Hard Drive: Bill Gates and the Making of the Microsoft Empire" [6].
[1] https://avc.com/category/mba-mondays/
[2] https://mba-mondays-illustrated.com/
[3] https://avc.com/2010/08/commission-plans/
[4] https://www.amazon.com/Only-Paranoid-Survive-Exploit-Challen...
[5] https://www.amazon.com/How-Life-Imitates-Chess-Boardroom/dp/...
[6] https://www.amazon.com/Hard-Drive-Making-Microsoft-Empire/dp...
You can get a BS in Business Administration, or even a minor in it, and have more knowledge and experience than from reading these books. Guess what? Even with those credentials, they will not help you. "I have an MBA from [prestigious school]" are the magic words. The hiring managers don't care about lesser credentials or actual knowledge.
I more or less did this for years by reading a ton of books + many years of HN / articles / interviews / videos + startup weekend events + tried starting things + coding hobby for years + enterprise consulting work, and now I’m fairly well equipped to co-lead the company that I do.
The first 5+ years of doing this I debated attempting to go to a prestigious school for an MBA, primary reason (95%) was for the networking opportunity (meeting great likeminded or driven people), (0% because I would’ve been able to tell people I had an MBA from somewhere for job purposes, the snobbery from that would have been a detriment often instead I believe), and 5% for the education which I think has value but when it’s free and I had the motivation there was no reason to pay $100ks for that. At this point this company is doing fairly well so although I would love to meet more driven and likeminded people, I’m not sure it the best path to do so anymore for me.
MBAs are low value...depending on perspective. Around these parts, they are deemed very value, or at least in low regard. Look at Boeing as exhibit A.
If you're an engineering company that allows MBAs to make the decisions, you won't be a good engineering company for long. At that point, you become the dead carcass that the MBAs point to as to what their purpose is.
https://ocw.mit.edu/courses/15-401-finance-theory-i-fall-200...
The lectures are well structured. Class questions are good.
And best of all... these lectures were done during the 2008 financial crisis, so you see how people react in real time. Fascinating.
Especially if you watch lectures at 2x the speed, you can save A LOT of time. And I'd bet your understanding is better, since lecturers can think through problems out loud. Indispensable, IMO.
The book is humorous, but quite serious about the material.
I also did an MBA, but my incentive was mainly for the technical skills. Ive been lucky in that I’ve always worked in high performing and highly experienced teams within my industry (th cybers), so the need to ‘manage’ people is somewhat moot, but it did teach me a lot about managing and influencing and coaching other less experienced (or unprofessional) teams and stakeholders.
> 10 Day MBA
Googling I see at least three different books with similar covers but attributed to different authors. Which one should I persue?I read a lot. Probably at least 10x more than what is listed in this DIY MBA list. However, the reading was probably only 10% of the actual effort that went into my MBA. There were a lot of projects, group projects and case studies to do, as well as real-life consultancy work, and meetings... with other students, and with real companies. And then... there was also lectures, about 8 hours a week worth of lectures, and then annoying interactive activities I had to complete each week, which were designed to prove that I was indeed actually doing the readings. Some courses wouldn't let you progress to the next week of readings etc, unless you completed the interactive activities, which would then unlock the next week's coursework. Other courses would just take a percentage off your final grade for every activity that was missed.
A list of readings is just kind of not really the same experience, even if it contains a bit of the same knowledge. It's also about how you take the knowledge and implement it in real-life situations.
I've given it as a gift to other friends.
[0] https://www.amazon.com/Personal-MBA-Master-Art-Business/dp/B...
1) Value Creation 2) Marketing 3) Sales 4) Value Delivery 5) Finance
The next 6 Chapters deal with the tactics involved in executing that strategy. 6) The human mind 7) Working With Yourself 8) Working With Others 9) Understanding Systems 10) Analyzing Systems 11) Improving Systems
Then If you REALLY wanted to dive deeper, you can read the 99 business books he built the personalmba from: https://personalmba.com/best-business-books/
Josh Kaufman created something great here.
If you're interested in seeing if finance is for you, I highly suggest reading Investment Valuation by Aswath Damodaran. Highly respected professor and most of his stuff is free on his website as well.
The problem with long reading lists is that it forces you closer to a box-checking mentality. That's dangerous for learning because people aren't computers---we don't read a book, ingest all the information, go onto another one, and then end with the sum total of the information as useable knowledge.
We need context. That's why the order of books, selections from books, and the discussion around books is so much more important than the books themselves, at least if your goal is true understanding.
This list is a good start, but if it is to help someone learn, it should be more than a list.
Most MBAs are checkboxes so someone can get a higher paying job. Most people do not care about the theory, nor are they really concerned with being a good leader outside of their ego.
Yes, but without the credential will you be given the opportunity to use it? Is it worth anything without being used? These are not the kinds of questions readers are asking themselves when looking for MBA reading lists. Many see the MBA as a checkbox (which it is) and seek checkbox style lists of books. So the length/style of the list isn't leading to the checkbox mentality, rather that mentality is common in the context of credentialization.
In any case, I think we agree that credentialization, flawed though it may be, is a reality that we've got to deal with, whether I like it or not.
(2) Might want some of the math of optimization, e.g., linear programming, quadratic programming, integer linear programming, dynamic programming.
(3) Some people would suggest some statistics -- random variables, expectation, variance, convergence of random variables, central limit theorem, model fitting (regression), hypothesis testing (Neyman-Pearson, non-parametric and resampling), experimental design.
(4) More generally, might just visit the Web sites of some MBA programs, get the list of courses and, when available, the texts, class notes, and references.
The references in the collection of this original post, what fraction are references of courses in MBA programs?
Product, Design & Marketing
- S4E2 The Lean Startup by Eric Ries https://pnc.st/s/business-books/5d9f9531/the-lean-startup
Organisational Behaviour, Management & Communication
- S1E1 High Output Management by Andy Grove https://pnc.st/s/business-books/095f226633d34496/high-output...
- S3E4 The Hard Thing About Hard Things by Ben Horowitz https://pnc.st/s/business-books/1067de4d/the-hard-thing-abou...
- S3E7 Never Split The Difference by Chris Voss (author interview) https://pnc.st/s/business-books/920fe358/never-split-the-dif...
Creativity & Getting Stuff Done
- S2E2 Creativity, Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull https://pnc.st/s/business-books/6e3f927715094617/creativity-...
We also have 30+ more episodes... many are book summaries/discussions but about 1/3 of recent episodes are author interviews. You can find all of our content for free on your podcast player of choice here: https://pnc.st/s/business-books
Signed, An MBA who read Hooked
Maybe target fundamental principles instead of recent opinion if you have the time to learn and want to tranform your thinking for a lifetime?
Both MBA and medical schools are instead practice programs, where case studies exercise knowledge and principles you learned deeply or crammed. If you crammed, you get good at diagnosing and become primary care or first-line specialist. If you learned deeply, you can do M&A or be a researcher or nth-line specialist - likely some combination - or you flame out for lack of political skills or interest in the small niche available. Because they are practical, they produce a large stream of knowledge, for every business or medical case, that outsiders can enjoy and get familiar with. But the knowledge wouldn't qualify them to take on responsibility. That requires a series of validation steps where you handle increasing responsibility. So DIY MD/MBA won't get you in any door.
For business fundamentals, I would recommend reading transaction cost economics to understand the value of e.g., "disruption" or operations research in business. Marketing or product management is just hunting or bearing fruit; they make you a useful tool. TCE answers the real questions: what makes some companies huge or other markets scattered? It's grounding for strategic decision-making.
Sam Walton - this is easily the best. Solid gold nuggets of wisdom every page.
Henry Ford - strong business, science, and tech ideas. Plus his biography of his good friend Thomas Edison is great.
Larry Ellison - pretty solid.
Richard Branson - okay autobiographies, probably too many though.
The best book I read is “Halo Effect” which calls all this out.
Everything can be put in that bucket. Being born without autism, becoming a doctor, engineer, start-up founder, successful athlete et al.
They can all be abstracted as lottery tickets.
I think the survivorship bias arguments sweeps under the rug the fact that we might be able to learn something from successful people.
Sam Walton might say “this was the reason Walmart succeeded”, but plenty of people do the same thing and fail.
So what’s the lesson?
So if one of the successful that passed the bar & became doctors people say "They studied hard" — yet many failed, even when the also studied. Does that nullify the value of "studying hard"?
And your analogy is a good one. When you read many of these books the “lesson” is really obvious too - “listen to your customer” or “aggressively cut costs in your supply chain”.
Those thinks are the basics of business. Everyone is trying to do those things.
We have no idea how many people tried to do the same thing as highly successful businesses and failed. We know that luck or resourced (initial funding, contacts, timing) not available to most people have played a part in many success stories. We know that things could have gone badly wrong for them (e.g. Richard Branson's family had to put up a lot of money including a £70k fine to avoid a prosecution for tax dodging). We know that the rate of failures in businesses (especially ambitious high risk high high risk high reward ones) is far higher than in medical school or law school.
All that makes survivourship bias a lot more relevant
That's exactly my point even though the survivorship bias is higher or lower.
We shouldn't discredit advice from successful people on the grounds of survivaship bias. We should only discredit advice on grounds of merit.
The advice may have merit, but survivourship bias means it is not more credible because it comes from someone successful than the same advice from a random person.
A) One that runs a successful business.
B) One that ran a business but it failed.
C) One that have never run a business (my 5 year old).
Of A, B & C your only allowed to choose advice from one. Your saying it would not matter from which one you choose to get your advice from?
In no particular order.
- MOOC, Fin, Acct, Stat, Calc, Ops 101, 102
- Excel, SQL
- Launch Decision
- The Prince
- Starboard Olive Garden Slide Deck
- Ogilvy’s tips on writing (it’s what you don’t send that counts folks)
- Barbarians at the Gate
- Pearl Harbor Warning and Decision
- On Bullshit
- This is Water
- Invisible Asymptotes
- Toyota Production System
- The meeting scene in Margin Call remains the most accurate portrayal of a high-stakes meeting as a junior staffer
- Deploy a simple marketing and e-commerce stack and make some profit
- Use slides to teach someone about something intensely uninteresting
- Become effective at using CHAMPS KNOW forecasting heuristics
- Read and understand a few mid-cap and large-cap 10-Ks and 10-Qs.
This is an alright list of books, but as other posters have said anyone following it will sorely miss out on practice experience.
Is there any incentive to the field other than money?
I never hear anything good happen because of MBAs, but there must be something.
Start a company.
That's it. :D