Why Americans keep voting for Trump. Psychologists may have the answer

theguardian.com

Some psychologists believe our values tend to cluster around certain poles, described as “intrinsic” and “extrinsic”. People with a strong set of intrinsic values are inclined towards empathy, intimacy and self-acceptance. They tend to be open to challenge and change, interested in universal rights and equality, and protective of other people and the living world.

People at the extrinsic end of the spectrum are more attracted to prestige, status, image, fame, power and wealth. They are strongly motivated by the prospect of individual reward and praise. They are more likely to objectify and exploit other people, to behave rudely and aggressively and to dismiss social and environmental impacts. They have little interest in cooperation or community. People with a strong set of extrinsic values are more likely to suffer from frustration, dissatisfaction, stress, anxiety, anger and compulsive behaviour.

Quote: [Ever since Ronald Reagan came to power, on a platform that ensured society became sharply divided into “winners” and “losers”, and ever more people, lacking public provision, were allowed to fall through the cracks, US politics has become fertile soil for extrinsic values. As Democratic presidents, following Reagan, embraced most of the principles of neoliberalism, the ratchet was scarcely reversed. The appeal to extrinsic values by the Democrats, Labour and other once-progressive parties is always self-defeating. Research shows that the further towards the extrinsic end of the spectrum people travel, the more likely they are to vote for a rightwing party.]

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