On one hand it's an obvious rip off and that's really lame and companies should be dissuaded from doing that.
On the other hand these guys wanted to do some silly stuff that they knew Nintendo would never do (eg. what if you could shoot guns at Pokemon?) and so they made their own game to scratch that itch. That's cool.
I dunno I wouldn't feel bad about it if it was like a free fair use fan game, but seems worse as a for-profit product that's competing with Nintendo.