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Comment by kLama | Hacker News Reader

I have a serious question to those making money and I am hoping to learn here. How did you acquire customers? We have a startup going on for 3.5 months but it is incredibly hard to acquire customers. People don't respond to email or LinkedIn. We have not tried SEO and Ads yet.

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Could you link it here? It's hard to say without knowing what we are talking about.

If you're struggling to land your message, your value prop might be off or you might not be communicating it well in your pitch. Take a look at your outbound marketing and focus on the call to action, destination, content and "give a shit factor" ... then test various approaches. If nothing works, it's probably not your message, but the product's value proposition itself.

If they dont respond it just means they do not really care about what you provide. People will respond if they really need what you provide. Best case you just write to the wrong people, worst case nobody needs your service.

Build an audience first, then build the product that they want.

This isn't repeated anywhere often enough!

Seems akin to “to be a billionaire, start with a million”. Are there any decent resources out there related to growing a genuine audience? Shitposting on Twitter seems to be a skill I never picked up.

'ds' is still perfect advice: https://www.paulgraham.com/ds.html

If you have an audience in mind, try meeting them in person to demo your solution. I've found people are most receptive when they see your passion and resolve.

Try a service like lemlist But usually it’s not free in time and/or money. Even harder if it does not really solve a pain point

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