> The educated, however, know what to demand, will expect their services to offer it, and will leave lacking-services for support-services - and in their exodus the masses inevitably follow (e.g. Hotmail -> GMail)
That's not how it works.
People didn't leave Hotmail because the "educated" left, they left it because Google gave several GBs for free, the interface was simpler, the search better and MS was out of fashion.
If you're not a large market you don't get a service, or you only get niche vendors to cater to you. You can bypass this by setting trends for the "uneducated" (whatever that means), else we will all be using Lisp Machines or Smalltalk environments.