If Boeing were developing radical new designs, I’d be with you. I might even be with them. But they’re not. The 737 Max 9 isn’t revolutionary in any capacity; the newness is practically all in the engines.

I don't think that's a valid comparison.

For a startup to disrupt a market, it should have some semblance of a win.

Boeing is doing all this to avoid a major loss.

Fighting to stay afloat is not the same as disrupting a market.