That's a good question.
Some of these academic preprint/archive sites are experimenting with "a place for reviews".
There's a couple of issues (I hesitate to say "problem" but it could be seen that way):
1. How do you choose who does reviews?
2. Why should the archive service host those reviews?
Currently, in general, an editor asks reviewers to review, they review, and it's part of the editorial process leading to publication. This is a sort of "gatekeeping" model, for better or worse.
If you let reviews into an archive service, how do you do that? If you let everyone do it, that's fine, but then do you need arXiv etc to host those reviews? Should arXiv etc host those reviews? If you do have reviewers selected, how do you do that?
I'm not saying there aren't answers to these questions, but it does get a little complicated. Pay-to-publish has its own huge problems imho for example.
In general, academics don't know what to do to mark value in the absence of a "stamp of approval" from an "endorsed expert". I think that's what's underlying all of this.