That was actually my big concern when I bought it. But it ended up fine with me.

I know some people having trouble reading too long on it though. And they went back to eink.

For reading in bed at night, the back-lit screen on an iPad or Fire is nice since you don't need another light source. But I agree for all other times.

I have a kindle, iphone 4, and ipad 1. I like reading on all of them, but I mostly read on my phone.

This is mainly because I read in bed at night, and having a light on for the kindle would bothers my wife trying to get to sleep.

I rarely read with the ipad just because of size and weight. And to a lesser extent the non-retina screen.

Some people are really bothered by reading a backlit screen, but it doesn't bother me. I use the black background with white text and turn down the brightness and it works pretty good.