If you want to create a car that appeals to men, it's important that the designer has a very manly name like https://en.wikipedia.org/wiki/Harm_Lagaay. It's practically a hate crime just to say it.

And it's also important that the exterior styling is as macho as can be. That requires it to be sculpted entirely out of voluptuous curves. Like a codpiece.

You can see a bright red example here (Mr. Lagaay's masterpiece was the Carrera GT): https://news.dupontregistry.com/porsche/rubystone-red-porsch...

The last time I looked at car brochures (ca 2005), there was definitely a bimodal distribution. Maybe it was gendered, maybe not, but half of the brochures were full of exterior shots of the car on winding roads, with enough window reflection that nothing interior was visible, and the other half were full of interior shots of the car full of laughing people, with nothing outside the car's windows really visible.