An investor who has a lot of tesla shares might write calls to collect premium. Or buy puts for downside protection. Or short tesla shares to offset out-of-the-money calls.
Or maybe an investor has a large position in an ETF that has a position in tesla. If the investor wants to be neutral tesla he has to short the stock in order to cancel out the tesla exposure through the ETF.
I don’t know why the subject of short selling makes peoples brains melt.