I pretty much never read fiction and was at a book store some years ago when I thought "maybe I'll give it a go".
I found a book that looked pretty cool called "The Binding" about "book binders" - people that could erase a person's memory by writing their stories in books.
As I read on it seemed to turn into something less about book binding and more into a kind of homo erotic novel.. boy was I disappointed and felt totally bait and switched.