So much this. Netflix was valuable to me because I could watch any movie at any time, but now the streaming space is so fragmented that no single provider is worth the price of the subscription, so our family doesn't pay for any of them.
We told ourselves that if we really want to watch movies we'd just rent them off Amazon on a case-by-case basis, but in practice we just completely stopped consuming streaming content as a family. If there are other families like us, then their greed made the whole pie much smaller.