Sound like you’re on your marks side, carefully construct an emotional connection via design and semantics that trigger their bias to want to believe
You’ve just been fucked by psyops
I think some of these things can be viewed in two lights, however they're framed. On the one hand it can be framed as 'OMG drama you must know about this terrible thing that will destroy you personally!', and on the other hand it can be 'this is clearly part of how humans work, take that into account'.
I love his work, the mix of music and imagery is stimulating my brain in a way that makes me feel creative and as if I went through a whole journey. But I hate the fact it gives some form of legitimacy to conspiracy bullshit…
Adam Curtis also stated that his own work is intentionally "different", so I believe the similarities aren't accidental.
Adam Curtis once called himself an "emotional journalist", which to me sounded like an information artist who communicates to us through our feelings