Yes, I gather that you didn't talk a lot to design people and marketing people, but 'masculine' features/design exist. Rough, agressive edges will sell well with western males, empty spaces with others, whereas fuller and more round designs will sell well with western females.
That's also why tech companies, following Facebook's lead, redesigned their icons/website to be less marked, a bit more unisex.
It's also why I think that if X don't want to be an incel's nest, will have to redesign sometime soon. Its users are 4% more male than last year (59%), and it was one of the most masculine social network already.