The article addresses this.
> Just one year ago, Tim Cook had this to say about RCS: "I don't hear our users asking that we put a lot of energy in on that at this point. […] Buy your mom an iPhone.”
> Long story short, I will believe it when I see it. Apple has a long history of claiming they will support an open standard, then failing to add support. In 2010, Steve Jobs promised that Apple ‘would make FaceTime an open industry standard’. That never happened. More recently, in 2021, Apple promised to open their Find My network to competitors like Tile. Instead, they’ve penalized Tile by additional warnings in front of their app.