Not to mention a Rolex appreciate in price as time passes.
Apple watch lose value and become e-waste.
Apple watch lose value and become e-waste.
"It's an investment" is usually just a cope for people who can't actually afford the watch and don't want to sound foolish.
https://www.barrons.com/articles/over-a-decade-rolex-watches...
Even if the price of a specific watch slightly declines (unlikely given statistics published), it sounds much better than a 100% chance to become eWaste in the case of Apple watches.
[0] keeping the money aside for when the watches were actually released, which wasn't 2011.