But on the other hand, the smelted ore is much more valuable if used for earth-orbit construction, especially high orbit construction. SpaceX charges about 2,000,000 USD per ton to launch a payload into low earth orbit. The cost to put 500 tons of ore into space from earth would thus be 1 billion USD. By comparision, the mass of the International Space Station is about 500 tons.
This rough analysis shows that the most cost-effective mission would be the construction of large space facilities using material smelted from a well-chosen asteroid.
Maybe the investors have in mind something like the Stanford Torus: http://en.wikipedia.org/wiki/Stanford_torus