How much is it worth to know everything about a 20-something buried under a mountain of student loans, who is not inclined to buy expensive furniture, stereo systems, or cars anytime soon? Hundreds of dollars? Really? Add to that that the tech trendsetters and early adopters are not enthusiastic supporters of facebook anymore and seem ready to jump on the next big thing.
When I read the story yesterday about the company wishing to mine data how many people have sex in the bathroom after hooking up through the site, I figured this whole obsessive data collection thing has jumped the shark a bit.
Maybe it makes sense for the moment - as in the absence of revenues, user profiles attracts VC - but it does remind me a lot of the bubble in early 2000.