A person without aphantasia can experience thoughts as though they were literally seeing the things being thought about. There are varying degrees to it, and this, or something like it, makes the rounds on social media from time to time: https://i.imgur.com/gpN7EcP.jpeg
I'm about a 2-3 when I'm just idly thinking about things, and can get to about a 1-2 if I really concentrate on an image. Subjectively, the images I'm experiencing in my mind aren't exactly the same as actually seeing things, but they're pretty similar.