> Splunk’s net loss widened to $11 million from $3.8 million a year earlier as the company stepped up spending on sales and marketing.
Do they have a viable business or is this just another "inflate and escape" company?
Do they have a viable business or is this just another "inflate and escape" company?
Given that they expect "operating expenses to increase over the next several years as we hire additional personnel, particularly in sales and marketing," I don't know if that is sustainable and thus indicative of any strategic brilliance.
It's enterprise software and they are the market leaders for the whole "unstructured data analysis" segment (which is a real segment, and has real demand)
That makes the business essentially a sales organization with a R&D wing. The CEO "is well known for taking Hyperion from $500M in 2001 to revenues of almost $1B in 2007"[1], so he seems to understand that process well.