If I sent a message to a group of friends, you don't need to know the contents if all you want to know is who my friends are. Just look for groups of people getting notifications at the same time. After a few messages, you'll know exactly who is in that group.
I did some anonymization across hundreds of millions of users for some GDPR stuff a few years ago. If I knew when you made a purchase, to within a day, for two separate one-off purchases of our products ... I could deanonymize you. Specifically just you. If you had a subscription payment, and I knew at least one payment you were late on, and the hour you eventually paid it ... I could deanonymize you down to a group of 3-4 people.
Correlation and timing are huge for deanonymizing things in otherwise anonymous data. We had to round our dates to the week to keep some of our analytical data anonymous.