Neither came true, so Ford is probably reducing production just as they get a bump in orders.
I've been taking photos of Rivian front tires and it's comical how shredded they get while the rears look pristine.
This, plus, I'm not sure the F-150 was the right platform target to begin with. Maybe for commercial sales, but not necessarily for the general public. The F-150 Lightning is still a "big" truck, and the trim options actually available from dealerships all seem to be the most expensive ones. There are zero models within 100 miles of me at the base trim, and only one under $70,000, but dozens of everything-but-the-kitchen-sink trucks that are priced more like real estate than vehicles. All I want is a no-frills electric truck that I can go grab some boards from the local hardware store with. Instead I'm better off with a Ford Ranger that gets 26 MPG and putting the $50,000+ I saved into offsetting my carbon impact a different way.