Your feedback is very appreciated, and definitely we don't want to be seen as a crypto project. While in this current iteration we have that utilization token, I understand cryptocurrencies doesn't resonate well with too many scams. We are seeking a way out of that situation to be honest.
Not just that, the whole process of obtaining and using crypto is also why I don't like it, especially when it's very obscure tokens
If I ignore the crypto part of this, I really do like it.
You can fold the current company, start a new, cryptoless one, and then share a post about it on HN. I'd bet all of my coins that will get a lot more love here and in the wild