FTA> "You could say it isn't such a big deal. But if they don't care about this what else they don't care about? Quality of the courses? User experience?"

This entire line of thinking really bugs the ever-loving crap out of me. Slamming the entire service based on a few misaligned elements? Pedantic much?

Edit*

I'd almost argue that the alignment was by design. Having the "start here" lined up with the middle bar implies that you would "start" by taking some action on that bar, since most of us read left to right. In this case, a bad cue. By breaking up that line, you cease going right and look down instead.