People go to work to make money. If they’re lucky, they also like they’re work. It’s ok to want more out of work. Work certainly wants more out of you.
If that’s the overriding drive then perhaps they should not got to a non-profit and expect it to optimize for profit
Assuming anything more than that about the nature of non-profits is just romantic BS that has nothing to do with reality.
Also, there's nothing wrong with wanting to make a profit.