> But Weinberg testified that getting users to switch from Google was complicated, requiring as many as 30 to 50 steps to change defaults on all their devices, whereas the process could be shortened to just one click on each device.“The search defaults are the primary barrier,’' he said. “It’s too many steps.’'

This is hard to take seriously.

30–50 steps across all of your devices, maybe if you have 10 devices.

And a desired "one click" is similarly silly. Just opening an app takes a click. It's pretty reasonable to take another couple clicks to get to the setting, and a final click to set it.

I mean, Chrome has larger market share than Edge or Safari, and it's not default, and I'd say it takes more work to download and install a browser than change a search default.

So it's pretty clear that when users perceive something as better, they switch. None of my non-tech friends have ever even heard of DDG, so that's going to be the start of the problem right there. Not Google's payments.