I remember the discussions around the office right when ChatGPT came out. "Bard performs better," "we're more ethical," etc. Nope, they ate our lunch.
Google has gone the other way: Page and Brin seemed to be well-liked outside of Google, as they were the visionaries who started it all. They made the choice to go with Pichai, who cares more about ad revenue than doing anything great. And Page and Brin, sadly, seem to be happy with their choice so far.
Meanwhile, Google is reinventing themselves... to be more like Microsoft.
Shame because Google invented the transformer architecture that enabled the technology.
And they noticed that that's a problem - something VERY FEW corporations figure out.
Outcomes follow incentives