The chumbox is slang for the part of news site web design you... try to ignore. These sites managed to optimize their design for <10% of users who will click just about anything.
I'm pretty sure you've just described the web.
I completely realize that my experience may not track your average Joe, but I read an article from this summer that said Quora was planning an IPO, and I just am trying to wrap my head around how there would be any decent valuation.
So you have a site, with a lot of valuable links, on a platform where anyone can & will create more, with widespread name recognition. That's valuable.
They had a fantastic, high quality service up to around 2015 - but they raised at least $226m at a (one point) $1.8bn valuation by 2017: https://techcrunch.com/2017/04/21/uniquorn/
Justifying that valuation requires a metric ton of growth hacking that appears to be incompatible with maintaining a high level of quality on a Q&A site.
Then they flipped the switch on the new algorithms / monetization strategies and it all turned to shit. All of the thoughtful writers were replaced by whoever could churn out the most sensational (and usually blatantly false) answers. Whenever Google leads me there now I am physically pained by the awful user experience and absolute drivel in the top answers.
So yeah, not impressed at all with D'Angelo
The funny thing is that there will be a new one soon probably.
Or is it the AI app he’s already building?
Cheat people into generating top quality content for you. Once you have enough, put all of it behind a paywall. And use all that content as your chips in the new AI game.