I would welcome it too, but it's never going to happen. The masses just don't care enough to change their habits, especially when there's any friction to switching. It's why tactics like MS's aggressive edge pushing actually work to some degree.
If they actually focused on bettering their web services they wouldn't need to hold reign over web browsers.
This actually shows that they know themselves their products could not stand up in a real free market.
Chrome is not repeating that mistake, most new web APIs come from them.