Best soft launch ever on Hacker News!
This one had everything:
- Build something you want.
- Build something other people would want.
- Turn your passion into a business.
- If you need it, build it. (Love the S-hook idea!)
- Offer street level appeal.
- Tiered pricing. (Love the fun pass!)
- Instant rewards. (Tickets through slot.)
- Organic growth: more games.
- Secure technology (calculators).
- Turn customers into raving evangelists.
- Leverage others' technology (Facebook, Reddit).
- Company t-shirt.
- Bootstrapped with friends & family.
- Have a customer write a song about you!