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Here is that terrible confusion: “Is that a price or a name? Ah, a name”

Then you continue: "You can't use $1 to..."

The ambiguity never leaves. It's an absolutely unnecessary overhead that demands more than any other name I have ever encountered.

Yeah, but someone in marketing got a high-5 for being clever, so all other considerations are moot.

and yes, I agree with you, 100%.

`awk` users hate this one simple trick!