Cloud Serfs? ...really?
He names these new capitalists Vassal Capitalists and then makes the title of the book What Killed Capitalism.
Cloud Serfs? ...really?
He names these new capitalists Vassal Capitalists and then makes the title of the book What Killed Capitalism.
This framing is silly. He says we're Cloud Serfs because we do unpaid work whenever we use our phones... You're not a Serf for using social media or watching videos online, regardless of how much value is extracted by these companies.
You contributed nothing to the dialogue surrounding the topic that you are supposedly defending from mud throwing.
In the end what you get is a good feelong in the heart that people liked that one post/photo while they got sweet ad money and someone actually bought a product and someone else made more money.
However that engagement has a cost, you are the acrobat in their circus stage, but you get no pay and while at it you also paid for that over complex device that they also sold(charged you money to give your performance).
Of course, you can nitpick all you want from my bad example, and do a lot of what-aboutism, but the point is clear I hope.
It would be much harder to say that there is this one selfsame phenomena called "work" and we have done it throughout all of history. Or that we are definitely not "working" as we generate another's capital by getting brainwashed and depressed by social media. Or that the peasants living off their lord "went to work" everyday.
I agree that the definition of "work" has changed over time and I'm not trying to be pedantic so let's get to the point, does it matter if it's considered work or not? The real issue most people would agree with is the bad guys are extracting tons of value through the actions of their users. Should those users be paid? The answer is: it depends.
In our current system we would create an organization that can generate money by holding the tech companies responsible to pay users when it is deemed to do so. Unfortunately I don't see the money amounting to very much unless laws change drastically since even class-action lawsuits for leaked data provide very little. I'm guessing that measuring "phone work" would amount to micro-cents regardless of value directly generated.
The point is that you can't choose what you read or watch. We still can somewhat - we can install adblock and decide what media to consume. But instead of a "capitalist" effort to simply try to to invest in better "content", you could make the case that cloud companies are simply holding content hostage and demanding more of your attention, money, and time. Even at the expense of civil rights like privacy. It is stuff that gets talked about every day on Hackernews. It isn't that far fetched that antagonistic serfdom is basically the type of relationship large tech conglomerates treat their users. Dark UI patterns. EULAs.
I would agree that it doesn't make sense on it's face, but only in the context of a comprehensive macroeconomic analysis. That's what the good deal of the book is about.
What we're doing is more capitalistic so I'm uninterested in drawing parallels with feudalism personally, I guess fan-fiction economics are not for me.
That's kind of the greater goal of the book - contextualizing our interactions with cloud companies within a larger macroeconomic picture. It is a compelling enough topic to consider. I don't really think it is fair to call it fan-fiction. It could be right or wrong, but it is a book about a macroeconomic theory that seeks to explain observable behaviors.
The prices are not going due to an economic change of form. It's happening because capitalism facilitates it. I think the writer is using an old view of capitalism and ascribing developments in modern capitalism to something brand new.
We can't stop the markets and tell them they're not being good old boy pure capitalists when they are doing exactly what capitalism promotes, albeit secretly. If a system develops differently than anticipated due to how it's used, it doesn't make it not the original design. You can repurpose the design, and make people view it differently, but the design remains static and people will react to the system appropriately based on the conditions allowed and not the conditions predicted or requested.
The need for a new definition arises solely from the person attempting to persuade you to accept it, better so if it confirms bias, uses half-truths to explain, and catchy language like Technofeudalism.
I guess it has provoked my thought, maybe I will read it.