That's not abundantly clear. Some of the facilities in the article cost $100k/hr.
Assume a 20 cent cost of 1 kWh, then a RTX 4090 with a 450W power draw for a year costs: 0.45 * 24 * 365 * 0.20 = $788.4
My point is that this cost (of electricity) is negligible relative to two other costs - cost of time (in other words, cost of human capital), and the upfront cost of the device itself.
This is a response to your comment "Wait, why? Is it more important to organizations to wait a little less time, or to spend less money (on electricity)?"